March 11th, 2008
We looked at the different roles of customers and suppliers as co-developers of product ideas in an “entrepreneurial ecosystem”. There is a lot of value of co-development with innovative customers or user; however it is not always captured by the companies. Try to target the right user groups and adjust the process and incentives. Furthermore we looked at open source as a radically different form of development; here customers take significant development responsibility.
During the course, we worked on a group assignement - only using a shared google document to communicate about the handling of the project. The document was very quickly abused by some participants. Nevertheless, we managed to work on the project and come up with a presentation. My teammate Alexa http://www.hongkonglexy.blogspot.com/ did a great job and put the rather chaotic group work in a beautiful presentation.
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